Just a follow up... After having the dealer tell me that they would not reduce the price at all from full MSRP, I went to Calgary, where there are 3 dealerships (only one in my city) to see what they would do. They immediately suggested that they would give me a deal, so I was prepared to go there to buy one - they had lots in stock.
I decided that given the pain to go there to get it I would give my dealer one shot. I let him (the manager) know that I would prefer to buy locally, but I was absolutely prepared to go to Calagry to get a deal. At the end of the day I negotiated to a 6% discount!! I am really happy with that, given the fact that there are no deals or incentives to be found on these.
I ordered one for an April delivery. Silver SL. Can't wait!